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SUPERGA USA
"People’s Shoes of Italy" but in USA.
MY ROLE
During my time managing Superga USA's social accounts, I was able to grow the community and increase engagement significantly by implementing a content strategy focusing on revamping and improving the quality of content.
I worked on:
- Social Media Strategy
- Social Media Management and Content Creation
- Social Media Monthly Reports
- Influencer Marketing
✴︎
Fun Fact:
I art directed, styled, and shot all images using an iPhone 7 plus.
SOCIAL MEDIA CONTENT CREATION
BEFORE
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AFTER
INFLUENCER MARKETING
SUPERGA x OhK
We collaborated with OhK, a sneaker community, featuring tastemakers (pro skater- Briana King, Man Repeller deputy editor- Haley Nahman, Fashion writer- Ana Saber) to tap into a more diverse audience.
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